Estiyanti, Ni Made and Ardyanti, Anak Agung Ayu Putri and Agung Raditya, I Gusti Lanang (2019) Inovasi kemasan produk bali etawa FARM. In: SENADIMAS Ke-4, Tahun 2019, 27 September 2019, Tabanan.
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Abstract
Bali Etawa Farm is a group of farmers who are incorporated in the center of Training and Independent
Smallholdings in Sepang Village, Busung Biu District, Buleleng Regency. This group has been making products
from processed goat milk for example sticks and cosmetics (soap, shampoo, and face cream). Based on
observations, two matters are regarded as root of problems and need to be dealt with and overcome is marketing
and sales. We need sell increasing with a new product design. This is one solution which we offer to our partners
to solve the problem. Innovating product packaging design is expected to increase the attractiveness of consumers
to the products produced. The approach used is a conceptual and participatory approach. The conceptual
approach is basically to provide meaningful understanding of concepts to change in behavior and the way of
thinking occurs in our partners. A meaningful participatory approach involves all trainees to actively participate
when training is conducted. We hope that later they will have skills in the process of making product packaging
Item Type: | Conference or Workshop Item (Paper) |
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Subjects: | Universitas Primakara > Program Studi Sistem Informasi Akuntansi Program Studi Sistem Informasi Akuntansi |
Divisions: | Program Studi Sistem Informasi Akuntansi Universitas > Program Studi Sistem Informasi Akuntansi |
Depositing User: | Ni Made Estiyanti Estiyanti |
Date Deposited: | 15 Sep 2023 08:51 |
Last Modified: | 15 Sep 2023 08:51 |
URI: | http://repository.primakara.ac.id/id/eprint/103 |